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European Discipline. Hong Kong Speed.

HUB4 Digital is an automation and technology consultancy

Focused on the Hong Kong SME market.

We Love Hong Kong

Founded by Mark Johnson, HUB4 brings over 20 years of independent consultancy experience in Hong Kong, the UK, Australia and Europe. We have seen how the world’s most efficient companies operate, and we have invested in Hong Kong with a singular mission: To bring enterprise-level automation to local businesses.

Why

We Are Different

In Hong Kong, speed is everything. But speed without systems leads to chaos.

We combine the agility of the Hong Kong market with the structural discipline of European engineering. We don’t just “install software”—we look at your business logic, your costs, and your bottlenecks.

We believe that in the age of AI, the “small” business has the power to compete with the giants—if they have the right tools.